Ulcing’s Cebu Lechon hails from Talisay Cebu, Philippines (home of the best lechon in the world- as Marikina is known for the best shoes in the Philippines - so is Talisay known for the best lechon in Cebu) from the "Mother of the Inasal Industry in Talisay Cebu" herself, Susana Enjambre, popularly known as Nanay Sana who pioneered the Lechon Industry in Talisay since the 1940’s. Nanay Sana is recognised today on the wall of honourable Talisaynons at the Museo De Talisay in Cebu as th ...  

Nanay Sana’s children continued the lechon legacy that she had started and one of her daughters was Lola Ulcing (Dulce) Enjambre. During Lola Ulcing’s old age, her daughter Teresita Enjambre Javier brought her to Manila to take care of her and along with, the lechon business to keep Lola Ulcing busy. They were roasting lechon in her backyard in Taguig and very soon gained popularity. It was then that Teresita’s eldest child –Jasper Enjambre Javier- now the 4th generation and great grand son of Nanay Sana – registered the business as "Ulcing’s – The Original Cebu Lechon". Eventually, Ulcing’s was voted one of the Top Ten Best Lechon’s in the Philippines in 2015 and featured in Lifestyle Manila Bulletin.

In 2017, Jasper launched a branch of Ulcing’s Cebu Lechon in Sydney – where he resides with his family. Ulcing’s Sydney is quickly gaining positive reviews and has since launched a Boneless Belly Lechon variant apart from the traditional Native Cebu Lechon still upholding its distinct quality of Original Cebu Lechon using only the finest ingredients and free-range native pigs. Ulcings was awarded Best Authentic Cebu Lechon and given a Seal of Quality Excellence by the Q Asia Product Quality Assurance in November 2018